The official images of Virgil Abloh’s Off-White x Air Jordan 4 have finally dropped – unearthing a more detailed look at one of 2020’s most hyped releases! The drop was first previewed by Erik Arteaga (better known as burberry.erry/Bam Margiela on IG) mid-June. The influencer was snapped skating in the cool, alabaster kicks. Abloh recently donated an autographed pair of the sneakers to be auctioned for charity and generated over $100, 000 dollars for a host of Black Lives Matter organisations.
Take a closer look at the silhouette ahead of its release below…
Decked out in a soft cream palette, the AJ4 brags an impressive mix of premium materials including fine leather and suede. The linen tones and minimalistic feel are perfect for any season! The fine leather also features see-able stitching for that raw, deconstructed aesthetic that we love! Like its iconic Jordan 1V predecessor, the silhouette features mesh panels across the medial and lateral sides, but it’s vamped up with see-through rubber finishes to boost that deconstructed feel. The exposed sponge features and synthetic overlays add to this elemental vibe – a vibe that the whole “The Ten” is renowned for!
The new construction features that classic Air infused midsole for ultimate comfort both on and off the court. This fresh drop also flaunts the striking Helvetica text on its upper, and the classic “AIR” banner over the Air unit. The cream hangtags, zip-ties and signature “shoelaces” finish off the soft bone look! The sneaker’s set to release on July 25th, so stay locked in with us for more details.
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Off-White x Air Jordan 4
Release Date: July 25th 2020 – 8AM GMT
Price: £170
